TrackIn software will help you trace, track, collect and understand customer behavior in physical spaces.
TrackIn hardware connects to DVR and software is accessible on the cloud from any device.
TrackIn software was built with GDPR in mind. We never collect personal or biometric data.
Intuitive, easy to use, up to three years of saved data, easy data export.
Measure the number of people entering your physical space. Understand traffic and walking patterns.
Quantify the number of people passing by in comparison to the actual number of people that come into your space.
Measure the amount of time customers spend inside and their bounce rates, the same way it is done online.
Measure and analyse the most popular routes inside your physical space to understand the different types of customers based on their journeys.
Locate the areas with higher and lower traffic density and take decisions on space layout, distribution and display.
Measure dwell times and how customers engage with specific products or areas to understand what is keeping them around.
In the age of e-commerce where everything can be measured online, physical spaces are still the most important touch point between the customer and your product or service.
In retail for example, online complements the high street experience. In 2019 alone, 64% of UK customers favored high-street shopping over online shopping. Brick & Mortar business still account for the biggest share of sales in the UK (£306.26bn) when compared to online-only sales.
Physical spaces exist as places where customers can interact and engage with products or brands without necessarily completing a transaction.
Understanding how customers see and use your physical spaces can help you take informed business decisions to optimise your strategy.
Our cutting-edge technology can be implemented across various industries and sectors ranging from retail all the way to airports.
Offline analytics can benefit different businesses with a wide range of objectives such as optimization of physical spaces layout, staff efficiency when interacting with clients, insights on behavior, footfall, session duration, and can help enhance customer experience.
** We also provide one-time packages for specific cases such as pop-up stores, fairs, conventions, events, etc.
We help you measure the effectiveness and success of your activities during specific periods of time of your choice.
Garo Solutions ltd. registered in England and Wales. Company number 11567453
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